Niche Products, Inc. was founded in 1995 by web pioneers who know
how to market our stores and sell niche products. We are committed to
being a leader of online stores for niche product categories -
categories that are underserved by traditional retail channels. Through
direct-to-consumer online shopping, we offer a much broader selection
than brick-and-mortar stores or catalogs can. Ours is a constantly
changing marketplace unbound by floor space or selling seasons, thereby
allowing us to present unique products to more people than ever before.
Niche Products has leveraged the power of the
web to create a unique group of specialty stores. We're an online
retailer that currently owns and operates online stores, each focusing
on a specific niche. For example, HotSauce.com specializes hot sauces
and fiery foods, StrollerMania.com specializes in people and pet strollers and PetAficionado.com
specializes in a vast assortment of pet
Because of our limitless shelf space, our stores offer an unparalleled
level of choice. Unlike other retailers, we don't limit our product
selection. We show you everything that's available and let you decide
what's right for you. Each of our stores offer a simple shopping
experience that makes it easy for you to find what you are looking for.
Since we are an online retailer, we keep our overhead low. This means we
can offer you great value. Furthermore, our store managers are
constantly searching for new, exciting products. Each day they work to
improve the shopping experience at our stores.
The potential of the Internet is impossible to ignore. Ecommerce is far
and away the fastest growing and most exciting retail channel. And it's
"Niche Products" are here to stay.